POWERTEC NEXT GEN – the next stage in halogen technology evolution

POWERTEC NEXT GEN - A New Generation of Halogen Bulbs for Today’s Automotive Market

Despite the rapid development of LED technology, conventional halogen bulbs remain among the most widely used automotive light sources. However, today’s drivers expect much more from them: improved visibility, consistent performance, longer service life and high manufacturing quality without the premium price tag. POWERTEC NEXT GEN meets these needs by combining an enhanced design with an attractive price-to-quality ratio.

Higher quality you can see on the road

POWERTEC NEXT GEN bulbs are manufactured using higher-quality materials and modern production technologies. Their enhanced filament design provides a more consistent luminous output and more light on the road. For drivers, this means improved visibility, greater comfort when driving after dark and earlier recognition of obstacles and other road users. The use of higher-quality components also contributes to greater durability and reliability. The range has been developed for everyday use, where it is not only the initial performance that matters, but also its stability throughout the product’s service life.

POWERTEC NEXT GEN represents a natural stage in the brand’s development. It introduces solutions offering quality close to that of premium products while maintaining an accessible price point. As a result, distributors, wholesalers and workshops can offer an attractive alternative to customers seeking a higher standard of automotive lighting without choosing the most expensive products on the market.

Five ranges designed to meet different expectations

The POWERTEC NEXT GEN family comprises five product ranges addressing different driver requirements – from maximum lighting performance and enhanced visual appeal to preserving the authentic character of classic vehicles.

PLATINUM NEXT GEN – more light on the road

The highest-performance range within the NEXT GEN family has been developed for drivers who prioritise the best possible visibility after dark. An optimised filament design and extended light beam deliver up to 150% more light compared with a standard halogen bulb. The result is improved road illumination and greater driving comfort.

SUPER WHITE NEXT GEN – whiter light and high performance

SUPER WHITE NEXT GEN produces white light with a colour temperature of up to 4200 K. It combines a more modern headlamp appearance with high lighting performance and a precisely engineered filament. It is designed for drivers who want to enhance the appearance of their vehicle’s lighting while retaining the functionality required for everyday driving.

ULTRA WHITE NEXT GEN – a cooler colour temperature and modern appearance

ULTRA WHITE NEXT GEN provides light with a colour temperature of up to 5000 K. A special blue coating on the bulb creates a cooler, white light effect and gives the headlamps a more contemporary appearance. The integrated UV filter helps protect headlamp components against the harmful effects of ultraviolet radiation.

XENON BLUE NEXT GEN – a distinctive xenon-style light effect

XENON BLUE NEXT GEN has been developed for drivers looking for an intense colour effect similar to xenon lighting. A colour temperature of up to 6000 K emphasises the vehicle’s modern styling and produces a distinctive, cool light effect.

RETRO NEXT GEN – modern technology for classic vehicles

Owners of classic and historic vehicles need lighting solutions that preserve their vehicles’ original character. RETRO NEXT GEN combines modern manufacturing standards with a distinctive yellow light and a colour temperature of up to 2800 K. Its period-inspired design and carefully selected light colour help retain the authentic appearance associated with classic motoring. The range meets the applicable type-approval requirements.

A new generation of packaging

The changes introduced with POWERTEC NEXT GEN extend beyond the light sources themselves. The range features new plastic-free packaging designed to reduce the product’s environmental impact. This approach reflects both evolving customer expectations and the growing importance of responsible packaging design within the automotive aftermarket.

Selected POWERTEC NEXT GEN models are E-mark approved and comply with the applicable market requirements. The wide selection of bulb types also makes it easier for distributors and workshops to tailor their offering to different vehicles and driver expectations.

POWERTEC NEXT GEN demonstrates that conventional halogen technology still has room for further development. Higher-quality materials, an enhanced design, a broader choice of lighting characteristics and more environmentally responsible packaging create a product range aligned with the needs of today’s market. It represents a new stage in the development of the POWERTEC brand and another step towards making near-premium quality accessible to a wider group of drivers.

POWERTEC NEXT GEN – premium-level quality at an accessible price.

* E-mark approval is available for selected models. Please check the specifications of the relevant product variant before purchase.