Developments, relationships and responding to the challenges of the lighting market

The year 2025 is not only about new technologies, but also about changing consumer expectations and increasing competition. The lighting market is currently undergoing a significant transformation. Customers are primarily looking for energy-efficient and sustainable solutions, and the growing importance of sustainability is increasingly influencing their preferences - they are increasingly opting for environmentally friendly products.

In order to keep up with these changes, in the age of digitalisation and online communication, as a company that bases its business relationships on transparency and trust, we cannot overlook the special role of face-to-face meetings. In this context, participation in international trade fairs such as Autopromotec 2025 in Bologna is a key element of our development strategy.

This year’s jubilee edition of Autopromotec was exceptional - it was the 30th edition of an event that has been attracting record numbers of visitors for 60 years and has increased its reach and scale with each edition, consolidating its position as one of the automotive industry’s most important meeting points.

For this occasion, we prepared a completely new stand arrangement, which turned out to be a real magnet for visitors - it attracted crowds, which reinforced our conviction that this is exactly the direction we want to develop: investing in a professional presentation and a comfortable environment for business talks

We mainly hosted current and potential customers from Italy, but there were also visitors from other European countries and beyond among the almost 120,000 participants. During the numerous meetings, we heard a lot of valuable feedback - both complimentary and constructive, as well as sometimes critical. All of them are an invaluable source of knowledge for us and an impetus for further improvement. Direct discussions with such a diverse group of customers, in one place and under favourable conditions, have also proved to be an inexhaustible source of inspiration for the further development of our range - especially in the field of LED technology, which continues to enjoy a huge, even exploding interest.